{"id":655,"date":"2021-09-13T15:50:40","date_gmt":"2021-09-13T13:50:40","guid":{"rendered":"https:\/\/www.hsu-hh.de\/sozpsy\/?page_id=655"},"modified":"2024-01-09T13:21:28","modified_gmt":"2024-01-09T12:21:28","slug":"need-for-uniqueness","status":"publish","type":"page","link":"https:\/\/www.hsu-hh.de\/sozpsy\/en\/research\/need-for-uniqueness\/","title":{"rendered":"Need for Uniqueness"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"993\" height=\"251\" src=\"https:\/\/www.hsu-hh.de\/sozpsy\/wp-content\/uploads\/sites\/850\/2021\/09\/needforuniqueness.jpeg\" data-credit=\"Prof. Erb\" alt=\"NfU\" class=\"wp-image-672\" srcset=\"https:\/\/www.hsu-hh.de\/sozpsy\/wp-content\/uploads\/sites\/850\/2021\/09\/needforuniqueness.jpeg 993w, https:\/\/www.hsu-hh.de\/sozpsy\/wp-content\/uploads\/sites\/850\/2021\/09\/needforuniqueness-300x76.jpeg 300w, https:\/\/www.hsu-hh.de\/sozpsy\/wp-content\/uploads\/sites\/850\/2021\/09\/needforuniqueness-768x194.jpeg 768w\" sizes=\"auto, (max-width: 993px) 100vw, 993px\" \/><\/figure>\n\n\n\n<p>Tattooes, customized clothing, holding deviating opinions can all be indicative of the Need for Uniqueness (Snyder &amp; Fromkin, 1977, 1980; for an overview see Schumpe &amp; Erb, 2015). People want to be unique, to set themselves apart, and to be special. The NfU is a stable personality trait that differs among individuals.<\/p>\n\n\n\n<p>Individuals high in the NfU tend to defend their opinions publicly and are more likely to act in a way not consistent with social conventions (Snyder &amp; Fromkin, 1977; Imhoff &amp; Erb, 2009). The NfU also plays an important role in the consumer context (Lynn &amp; Snyder, 2002). For instance, consumers high in the NfU show a preference for customized consumer products, unusual shopping venues, and innovations (Lynn &amp; Harris, 1997).<\/p>\n\n\n\n<p>Until recently, there was no scale to assess the NfU in German speaking populations. Schumpe, Herzberg, and Erb (2015) developed and validated such a scale.<\/p>\n\n\n\n<p><strong>Publications<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Imhoff, R. &amp; Erb, H.-P. (2009). What motivates nonconformity? Uniqueness seeking blocks majority influence. <em>Personality and Social Psychology Bulletin, 35,<\/em> 309-320.<\/li>\n\n\n\n<li>Schumpe, B. M., &amp; Erb, H.-P. (2015). Humans and uniqueness. <em>Science Progress<\/em>, <em>98<\/em>, 1-11.<\/li>\n\n\n\n<li>Schumpe, B. M., Herzberg, P. Y, &amp; Erb, H.-P. (2016). Assessing the need for uniqueness: Development and validation of a German scale. <em>Personality and Individual Differences,<\/em> <em>90<\/em>, 231\u2013237.<\/li>\n\n\n\n<li>Tilner, A., &amp; Erb, H.-P. (2024). Beyond vanilla: Sexual fantasies and the need for uniqueness.&nbsp;<em>Personality and Individual Differences,&nbsp;216,<\/em> Article 112400. <a href=\"https:\/\/doi.org\/10.1016\/j.paid.2023.112400\" rel='nofollow'>https:\/\/doi.org\/10.1016\/j.paid.2023.112400<\/a><\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Further relevant literature<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Lynn, M. &amp; Harris, J. (1997). Individual differences in the pursuit of self-uniqueness through consumption.\u00a0<em>Journal of Applied Social Psychology, 27,<\/em>\u00a01861-1883.<\/li>\n\n\n\n<li>Lynn, M. &amp; Snyder, C. R. (2002). Uniqueness seeking. In C. R. Snyder &amp; S. J. Lopez (Eds.),&nbsp;<em>Handbook of positive psychology<\/em>&nbsp;(pp. 395-419). New York: Oxford University Press.<\/li>\n\n\n\n<li>Snyder, C. R., &amp; Fromkin, H. L. (1980). <em>Uniqueness: The human pursuit of difference<\/em>. New York: Plenum Press.<\/li>\n\n\n\n<li>Snyder, C. R. &amp; Fromkin, H. L. (1977). Abnormality as a positive characteristic: The development and validation of a scale measuring need for uniqueness.&nbsp;<em>Journal of Abnormal Psychology, 86,<\/em>&nbsp;518-527.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Tattooes, customized clothing, holding deviating opinions can all be indicative of the Need for Uniqueness (Snyder &amp; Fromkin, 1977, 1980; for an overview see Schumpe &amp; Erb, 2015). People want [&hellip;]<\/p>\n","protected":false},"author":2779,"featured_media":0,"parent":114,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-655","page","type-page","status-publish","hentry","category-research"],"_links":{"self":[{"href":"https:\/\/www.hsu-hh.de\/sozpsy\/wp-json\/wp\/v2\/pages\/655","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hsu-hh.de\/sozpsy\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.hsu-hh.de\/sozpsy\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.hsu-hh.de\/sozpsy\/wp-json\/wp\/v2\/users\/2779"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hsu-hh.de\/sozpsy\/wp-json\/wp\/v2\/comments?post=655"}],"version-history":[{"count":7,"href":"https:\/\/www.hsu-hh.de\/sozpsy\/wp-json\/wp\/v2\/pages\/655\/revisions"}],"predecessor-version":[{"id":1629,"href":"https:\/\/www.hsu-hh.de\/sozpsy\/wp-json\/wp\/v2\/pages\/655\/revisions\/1629"}],"up":[{"embeddable":true,"href":"https:\/\/www.hsu-hh.de\/sozpsy\/wp-json\/wp\/v2\/pages\/114"}],"wp:attachment":[{"href":"https:\/\/www.hsu-hh.de\/sozpsy\/wp-json\/wp\/v2\/media?parent=655"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hsu-hh.de\/sozpsy\/wp-json\/wp\/v2\/categories?post=655"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hsu-hh.de\/sozpsy\/wp-json\/wp\/v2\/tags?post=655"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}