{"id":1284,"date":"2022-04-01T09:45:18","date_gmt":"2022-04-01T07:45:18","guid":{"rendered":"https:\/\/www.hsu-hh.de\/apo\/?p=1284"},"modified":"2022-04-01T09:45:18","modified_gmt":"2022-04-01T07:45:18","slug":"neues-lehrbuch-erschienen","status":"publish","type":"post","link":"https:\/\/www.hsu-hh.de\/apo\/neues-lehrbuch-erschienen","title":{"rendered":"Neues Lehrbuch erschienen"},"content":{"rendered":"\n<p>Das neue Lehrbuch \u201eInternational Business Strategy and Cross-Cultural Management &#8211; An Applied Approach\u201d von Nicole Franziska Richter, Jesper Strandskov, Sven Hauff und Vasyl Taras ist erschienen. Dieses umfassende und dennoch leicht zug\u00e4ngliche Lehrbuch bietet den Lesern einen fortgeschrittenen und angewandten Ansatz internationaler Gesch\u00e4ftst\u00e4tigkeiten, der die wichtigsten kultur\u00fcbergreifenden Managementthemen integriert. In zehn Kapiteln werden fundierte Einblicke in die Analyse, Auswahl und Erschlie\u00dfung internationaler M\u00e4rkte, strategische Partnerschaften, strategische Positionierung, globale Wertsch\u00f6pfungsketten, Organisationsgestaltung, interkulturelle Interaktion, F\u00fchrung und Motivation sowie internationales Personalmanagement gegeben. N\u00e4here Infos finden sich <a href=\"https:\/\/www.e-elgar.com\/shop\/gbp\/international-business-strategy-and-cross-cultural-management-9781839108648.html\" target=\"_blank\" rel=\"noreferrer noopener\">hier<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Das neue Lehrbuch \u201eInternational Business Strategy and Cross-Cultural Management &#8211; An Applied Approach\u201d von Nicole Franziska Richter, Jesper Strandskov, Sven Hauff und Vasyl Taras ist erschienen. Dieses umfassende und dennoch [&hellip;]<\/p>\n","protected":false},"author":2351,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1284","post","type-post","status-publish","format-standard","hentry","category-forschung"],"_links":{"self":[{"href":"https:\/\/www.hsu-hh.de\/apo\/wp-json\/wp\/v2\/posts\/1284","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hsu-hh.de\/apo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hsu-hh.de\/apo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hsu-hh.de\/apo\/wp-json\/wp\/v2\/users\/2351"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hsu-hh.de\/apo\/wp-json\/wp\/v2\/comments?post=1284"}],"version-history":[{"count":1,"href":"https:\/\/www.hsu-hh.de\/apo\/wp-json\/wp\/v2\/posts\/1284\/revisions"}],"predecessor-version":[{"id":1285,"href":"https:\/\/www.hsu-hh.de\/apo\/wp-json\/wp\/v2\/posts\/1284\/revisions\/1285"}],"wp:attachment":[{"href":"https:\/\/www.hsu-hh.de\/apo\/wp-json\/wp\/v2\/media?parent=1284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hsu-hh.de\/apo\/wp-json\/wp\/v2\/categories?post=1284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hsu-hh.de\/apo\/wp-json\/wp\/v2\/tags?post=1284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}